Impress Video is an Animated Video production company with offices in Derby, London and Manchester, creating content for brands across the UK.
We produce Animated Explainer Videos using the latest motion graphics and character animation. Our team continue to produce a number of high-quality animated explainer videos for companies across the UK.
These animated videos have proved to be impactful digital marketing assets for our clients who have used different animated styles, from cartoon presenters and voiceovers to informative stories.
Our clients use them to share their business offerings clearly to web visitors engaging with their content.
This new letting agency wanted a short 2D animation to explain to both landlords and tenants how easy their service is to use.
We worked closely with Rivus to create a series of animated 3D videos to explain their accident and engineering processes.
Working closely with national railway agencies, P&S required a bespoke animation to explain their offering.
Fujitsu, required an animation explainer video to present their vision in collaboration with NHS and the healthcare sector.
We collaborated with Workchain to produce concise animated app videos, and help them explain everything about their services.
Cogniflare needed a 2D animated video to explain the technical aspects of their new innovative software Kyrah.
Monkey Vs Owl created a bespoke animated explainer video to show users their new concept of letting homes. The video informed landlords and tenants of their offering.
North Midland Construction wanted a text led video to bring its new rebrand to life. Their text video shares the companies journey from initial inception to being one of the leading establishments today.
The team at Networx produced an animation video to show two key sides to their service offering. Here new clients would understand Networx’s seamless 360 process’s behind the scenes.
Looking to take your company’s visual content to the next level? Our expert video production team is here to help! Contact us now to start the conversation and let us guide you towards a truly standout video production.
Animated video production involves the creation of computer-generated 2D or 3D designs, characters, and motion graphics that give the illusion of moving images in video format. This process entails developing individual static images that differ slightly from one another and sequencing them together to create the appearance of movement.
Animated videos are widely popular due to the limitless possibilities offered by animation. The only restriction is one’s imagination. Moreover, animated video production is a cost-effective way to convey your message through video. Embarking on animated video production might seem daunting if you’re new to it. However, fret not! When you have the right animated video production company by your side, their experienced experts in various animation types can guide you in the right direction for all your video animation needs.
Animated video production offers a more entertaining and imaginative alternative to traditional video production. Ultimately, you want videos that engage, have an impact, and remain memorable to your audience. While traditional video production can meet these requirements, it has certain limitations, such as finding suitable locations, managing lighting, and dealing with color constraints. With animated video production, every detail of the video can be customized to fit your audience and brand personality, providing greater flexibility in what you can display on screen.
Yes! In fact when your audience becomes more engaged with a brand through animated video content, they are more likely to invest in that brand. Animated videos provide a simplified version of what a brand offers and can help convert cold audiences into leads by enabling them to learn more about your company or brand through your website. This, in turn, drives more traffic and conversions to your website.
‘By 2022, online videos will make up more than Cisco of all consumer internet traffic.’. It is important to realise the average user spends 88% more time on a website with video. This means your video will be able to educate your website’s visitors in detail on how your product or service works and whether it’s right for them.
Your animated explainer video will make you stand out from your competitors by sharing your business’ offering and service in a way that’s easier to understand.
Animated explainer videos are invaluable for simplifying complex ideas and making your message more memorable. They provide a clear explanation of your company’s product or service in a manner that is understandable and accessible to the general public. Creating an animated explainer video allows for striking visual effects that enhance the portrayal of your message. Additionally, animated explainer videos offer more creative possibilities and are easier to update if you need to make future adjustments.
Creating long form text on your website on how your product or service works can be time consuming for your end reader. Moreover, explainer videos share the processes of your business in a matter of seconds. Here your website visitors will fully understand specifically how your service or product will meet their needs.
Make sure you:
Your video will give you enough time to emphasise your offering, such as how your product or service works, the processes, people and the technology involved. In fact, the most common explainer video is usually a 2D cartoon style with moving elements. You will find that the more complex you want your animation or cartoon to be the bigger the budget you’ll need.
The team at Impress has frequently worked on a number of animated videos across a number of business sectors. We handle all the creative elements in-house, for instance scripting and story-boarding to editing and final delivery of the video. Our clients are involved throughout the development and creative process straightaway. Here we continually share our knowledge and experience of how your videos fit in the user journey of your marketing approach.
Wanting to improve the quality of your videos? Here are the +25 video tips we regularly follow for our video productions that will help you improve your video content.