We are a Promotional Video production company with offices in Derby, London and Manchester. We create content for brands of all sizes across the UK.
We specialise in producing high-quality and engaging promotional videos, which can introduce a new product, a service, a company or a team. Thanks to having worked with many brands across the UK, we have the experience to create quality promotional videos.
Our clients can choose from our tried and tested filming methods, along with our collaborative approach. Throughout the process, our clients are guided by our knowledge of producing, scripting, filming and video editing experience.
Looking to take your company’s visual content to the next level? Our expert video production team is here to help! Contact us now to start the conversation and let us guide you towards a truly standout video production.
Promotional video production is aimed at effectively promoting a product, service, brand, or event. It is a multifaceted process that combines creativity, storytelling, and marketing techniques to produce videos that engage viewers, convey key messages, and highlight the unique features and benefits of the offering.
The primary objective of promotional video production is to generate interest and capture the attention of the target audience. By crafting visually appealing and emotionally compelling videos, companies can create a strong connection with viewers, leaving a lasting impression in their minds. These videos serve as powerful marketing tools, capable of evoking emotions, triggering curiosity, and sparking desire within potential customers.
Below are some ideas of the approaches you can take for your video. You might choose one style of video specifically or a combination. For example, an introductory video with testimonials inside, etc. To give you some further ideas, here’s a list of possible options you could choose:
Above all there are a number of reasons for producing a promotional video for your company or business. It can be for brand awareness and visibility, driving sales, retaining traffic, improving SEO, to showcase the benefits and features, for boosting conversions, educate customers or to increase customer engagement.
It’s important to realise that the stats over the past few years show that a video for your company will produce lasting and impactful results.
Promotional videos come in various styles, each with its unique characteristics and advantages. Here are a few popular styles commonly used in promotional video production:
81% of businesses use video as a marketing tool, up from 63% over the last year (Hubspot).
Below are some key reasons for using a Promotional Video:
Below are some of the ways our clients have used their videos on a number of platforms:
We will work closely with you and your working brief. We can help you identify your tone, key messages and outputs.
Once budgets and timelines have been approved, we will produce a schedule, script, and storyboard.
Our professional production crew will film at your offices and/or locations.
Our editors will use your filmed footage to bring the production together, adding music and animation where needed.
We will deliver your high-quality video content via an online link ready for you to use.
Hari T2024-01-24I am so thrilled with the final outcome! The team understood what I needed and envisioned and bought it to life. Thanks so much for the hard work and creativity! So excited to share my videos now :)
Alison Parsons2023-08-23I have worked with impress twice now and both times have been an absolute pleasure. Everyone was really friendly and professional and made the day so much fun. I hope to work with them again in the future
A Wat2023-07-02Impress Video exceeded all my expectations. They are so friendly and easy to work with, they grasp everything incredibly quickly, they're in tune with all the latest video technology and the end result was absolutely superb. I have absolutely no hesitation in recommending them.
Sharib Sarfraz2023-04-19What a fantastic team. Delivered on time. No hidden costs. Gurmit was very understanding and we can tell that his team puts there 100% in each project. Looking forward to working with the team again.
Campbell Salloway2023-01-27Impress were fantastic in developing a video for my business, Gurmit and Harry a pleasure to work with. They worked well towards the brief, producing high quality content and came out to do further filming when required. Thanks guys
Alan Bridle2022-12-20Impress were absolutely 5 STAR from the very first call right upto and beyond the final cut ! Our TV commercial was ambitious but they pulled it off. The end result was exactly what we wanted Top notch production company !!! Alan Bridle Betgoodwin
Angela Roberts2022-08-24We have been using Impress for many years now for patient testimonial videos for our dental practices and I can highly recommend Gurmit and Harry! I think the service has been wonderful, they take over the whole process and arrange everything so I haven’t had to get involved in it which has been great. Gurmit is always very polite and easy to work with and we will be carrying on working with them in the future. Totally recommend!
Adam Smith2022-08-24I've worked with many different videographers over the years, and Impress Video are among the very best of them. Efficient, technically sound and incredibly approachable and understanding - I cannot recommend them enough. I'm elated with all of the work they've produced for us here at Securly.
Shawpak2022-08-19Highly recommend Impress Video Production, friendly, reliable and professional service!
Range Marketing2022-05-17Highly Recommended. From the initial brief through to the finished creative, Gurmit and the team worked tirelessly to deliver what was required. Communication was spot-on throughout the project and we are delighted with the end result. Thank you.
Above all our team at Impress has worked with a number of established companies and brands across the UK. In particular, we have worked with startups to companies with a multi-million-pound turnover.
We have over 10 years experience in filming and marketing and use a number of approaches in bringing promotional videos to life. Our UK film team has both the creative and technical know-how to create your video with impact.
At Impress Video we bring creative and intelligent marketing together, especially having worked with a number of corporate industries over the years. We have seen the fast changes in these industries, in particular marketing and technology. Every agency has a blueprint for delivering on its vision and our blueprint comes from tried and tested methods in our collaborative approach with promotional video clients.
Looking to take your company’s visual content to the next level? Our expert video production team is here to help! Contact us now to start the conversation and let us guide you towards a truly standout video production.
Let’s
collaborate
Looking to create captivating video content that drives results? We’re here to help.
Impress Video Production, 121 Peet Street, Derbyshire, DE22 3RG
